Calendrier

Juin
28
jeu
2018
UNICEO Congress – Leading events to the Future ! – Budapest
Juin 28 @ 17 h 15 min – 17 h 45 min
UNICEO Congress - Leading events to the Future ! - Budapest @ Hotel Kempinski Corvinus | Budapest | Hongrie

When organizing events, we pursue the Grail of our participants being engaged before the event (communicators), during the event (co-creators and active participants) and after the event (ambassadors) and this means a permanent challenge.

But engaging means first catching the full of our participants and stakeholders brains and then feeding them with the right messages that will provoke action.

So what happens to them from a neuropsychological point of view? And can we recognize specific touch points to engage participants, can we learn keys to make our attendees brains fully receptive to our messages? And what will they remember, what does provoke decision to act after receiving a message ?

In this keynote the speaker will wrap up on emotions felt throughout the engagement session by UNICEO Congress audience and will give scientific proofs of what happens from a neuropsychological point of view and why neuromarketing in Event management has to be taken into consideration.

Juin
29
ven
2018
Symposium in the 9th European Conference on Positive Psychology – Budapest
Juin 29 @ 11 h 00 min – 12 h 30 min
Symposium in the 9th European Conference on Positive Psychology - Budapest @ ELTE Conference Center | Budapest | Hongrie

Psychological resources: Why and How they contribute to Well-being in Clinical and Non- Clinical Samples

 

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